6sense vs Tracx comparison

6sense helps B2B marketers to understand the complexity of being an Account Based Marketers (ABM) buyer. It provides the following Platforms:

• ABM Analytics For Marketing - Uncover Demand, it uncovers the buying intent across every channel, from 1st party campaigns to anonymous Dark Funnel intent.
• ABM Digital Campaigns - Accelerate Demand, it is armed with account-based buyer journey insight, display advertising, marketing automation integration, and tools to create the segment for any campaign.
• In-Market Insights For Sales - Capture Demand, it turns the intent into revenue by enabling your sales organization to capture demand at exactly the right time. AI-powered account and lead scoring can help you convert both inbound and outbound efforts.

Tracx is a social listening tool that captures the full conversation while providing an all-in-one solution. clients are able to discover new opportunities and better understand all aspects of their business - from customers, to competitors and influencers. The system refines and analyzes mass amounts of data from across the social web, then makes that data actionable. Tracx's contextually-driven social engagement engine takes the guesswork out of engagement.