Aprimo vs. Siebel Marketing Resource Management

As of June 2019, Aprimo is ranked 3rd in Marketing Resource Management vs Siebel Marketing Resource Management which is ranked 5th in Marketing Resource Management. Aprimo is most compared with IBM Campaign, Marketo and BrandMaker. Siebel Marketing Resource Management is most compared with .
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Top Comparisons
Compared 23% of the time.
Compared 14% of the time.
Compared 12% of the time.
Also Known As
Teradata Aprimo
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Aprimo
Oracle
Overview

Aprimo gives enterprises the advantage by streamlining and governing all the behind-the-scenes activities - from ideation to distribution - involved in delivering exceptional brand experiences.

Oracle's Siebel Marketing Resource Management is a complete solution for planning, budgeting, executing, and measuring the impact of global marketing efforts. It provides a common language, powerful analytics, and business processes based on best practices. Siebel MRM automates key processes, from planning to financial analysis, helping marketing users across the enterprise manage activities more effectively and optimize the use of marketing resources.
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Sample Customers
AT&T, Bank of America, SOS Children's VillageHover Automotive India Pvt. Ltd., Southwest Airlines Co., Lawn Tennis Association, Grupo Arcor, BoxFusion, ec4u expert consulting AG, Telekom Deutschland GmbH, SMSA Express Transportation Company Ltd., Smiles S.A.
We monitor all Marketing Resource Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.

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