HPE Primera vs Hitachi Virtual Storage Platform comparison

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Comparison Buyer's Guide
Executive Summary

We performed a comparison between Hitachi Virtual Storage Platform and HPE Primera based on real PeerSpot user reviews.

Find out in this report how the two All-Flash Storage solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed HPE Primera vs. Hitachi Virtual Storage Platform Report (Updated: March 2024).
768,886 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"The performance and the ever-growing maintenance are the most valuable features of this solution.""NVMe data storage platform that's easy to set up and easy to use. It's stable, with a lower response time, and quick technical support.""Technical support is excellent. I've had very good responses from technical support. We had a couple of cases where we needed support. Some of the communications were purely over email and some has been an actual call to the service desk.""On a scale of one to ten, where ten is the most comfortable pricing, I rate the solution a nine out of ten.""We consume less physical storage because of the solution’s deduplication and compression.""It helps to simplify storage. For most of our customers, when they move to Pure Storage, storage becomes an afterthought.""The amount of data that I have moved to it from legacy storage has enabled us to retire units that are three or four times the physical size.""The security operating system is its most valuable feature because it's very simple, easy to use, and operate. You don't have to do very serious training to operate this equipment. It's user-friendly and pretty straightforward."

More Pure Storage FlashArray Pros →

"Data optimization, compression, and deduplication are the most important features for us.""One of the features, for us, that is important is the monitoring platform integrated into the solution. It has all the elements that we need to see, at all times, to be sure the platform is working right.""Its scalability and performance are the most valuable. It is quite scalable and has a huge capacity.""The deduplication is useful for us because we don't have that much money for our lab infrastructure. Deduplication means we have more storage available. And the IOPS are really fast.""The biggest benefit of the Hitachi platform is 100 percent storage uptime. It's also highly cost-effective.""This is one of the most stable, high-end solutions in this area.""The setup is very easy to manage and configure. The initial setup and takes one hour more or less.""The efficiency ratio is just as high as advertised. It's very high relative to other storage solutions as well. The compression and deduplication capabilities are also very high."

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"The initial setup is simple.""The performance of the solution is good.""It is a stable and scalable solution with quick and efficient storage capability.""For over a year, I have not seen any downtime in the product.""HPE provides good support through their customer service.""It is stable and reliable.""It is a stable solution...It is a scalable solution.""One of the most valuable features is the ease of deployment."

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Cons
"The support for NFS protocols right out-of-the-box need improvement. I'm used to other storage vendors who have NFS support right out-of-the-box, and Pure Storage doesn't seem to have anything.""Historical analytics would be useful. At the moment, they don't have any type of application built for historical analytics.""I'd like to see a move towards individual VMs for what the performance of each VM is in a VD infrastructure. I can see the overall volume, but I would love to see things in a more granular level on the VM side.""I would love for them to have a hyper-converged solution.""The product should improve its response time. I have also encountered issues with its configuration.""I would like some performance analytics which go deeper than today. It should be specific to some hosts and applications. This would be good.""The connectivity needs improvement. You do not have the possibility to have a file and block connectivity at the same time on the same machine. It has limited ability to do so.""The one major gripe I have is that there is no snapshotting enabled by default on the SAN."

More Pure Storage FlashArray Cons →

"The complex setup phase is an area where improvements are needed.""The deployment could be a bit easier, because it's a bit tricky""The interface should be simplified and made easier to use.""They should look at the cost because there are other vendors who offer the same cost with more features.""For the support windows to work, maybe they have to upgrade the firmware of the VSP. They changed the hardware or the disk. I don't know if it was the port blade they changed or a VM for a memory cache. Also, replacing the old target with the processor target would be fine. The old equipment is very easy to manage, and I don't have any bad commentary.""The initial deployment was somewhat complex when it came to the installation because of the network connectivity. It was more difficult, in this specific case, than with other platforms.""The initial setup was difficult, as we don't have access to assistance. We had some issues around configuration. We needed to know things like what kind of rate is the best, or what kind of replication is ideal. We had to seek out answers online to get the information we needed.""The distributor needs more knowledgeable resources for technical support. It would be better to connect directly to the vendor in case of queries."

More Hitachi Virtual Storage Platform Cons →

"Like most storage, we want to see flash become more and more stable. Like any flash that uses MLC or TLC techniques, over time, the more writes you have, the less usable the storage becomes. They try to plan for this and have a lot of extra space in the arrays, but over time, their performance does degrade. This is true for any flash storage.""Primera should be more user-friendly.""On the hardware side, you should have the ability to expand capacity to larger numbers.""The initial setup is not straightforward.""Some application solutions can be more acceptable on the HPE Primera site.""One of the drawbacks of the model we purchased is that it is not running NVMe drives. Even though they say that it is NVMe-ready, it is still on the SSD drives. The model that we purchased has only eight hard drives, and only the ones on the top could work on NVMe. The rest of them are still on the SSD. Its competitors, such as EMC and Pure Storage, are moving or have already moved to NVMe. HPE should improve this solution for NVMe. HPE should also improve IOs in this solution. IOs in HPE are weaker than Hitachi and Pure Storage.""We cannot use this storage for critical applications and data.""We would like to have more flash storage and its stability. This is an area of challenge for us."

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Pricing and Cost Advice
  • "We feel that the pricing is fair and the licensing process was easy for both."
  • "There is always room for negotiation."
  • "The price was slightly higher than others, but competitive, if you consider all the other features that you get from it."
  • "It is a more expensive solution, but it is worth it. You are getting what you paid for."
  • "For pricing, you have to take into account their performance on deduplication and compression in a $/GB comparison."
  • "We have seen a reduction in total cost of ownership (TCO)."
  • "It is a cheaper solution."
  • "Pure Storage is all-flash, so this sometimes tends to make it a bit more expensive in the beginning."
  • More Pure Storage FlashArray Pricing and Cost Advice →

  • "The pricing we get is very competitive when compared to other vendors. Hitachi is working on their licensing model and it is improving but can be irksome when many different items are not bundled or enterprise size."
  • "Our main issue with the Hitachi G-Series is what we consider to be an archaic software licensing scheme and high maintenance costs."
  • "It is a little expensive."
  • "I would like to see better pricing and more discounts."
  • "Pricing could be better, because the cost is very high."
  • "This solution is cheaper than Dell EMC VMAX. When you are looking for a high-end solution, price matters, but availability and stability are more important than the price."
  • "This is an expensive solution."
  • "When you are looking for high-end solutions such as this, price is less important than stability and availability."
  • More Hitachi Virtual Storage Platform Pricing and Cost Advice →

  • "The price of this solution is good for medium-sized and large businesses."
  • "From what I see, this is competitively-priced and HPE are doing their best to stay competitive."
  • "The price to capacity ratio is good."
  • "It is basically in the mid-range of the price. It is not cheaper than Hitachi, but it is cheaper than Pure Storage. There are no additional costs. Everything was taken care of in the price."
  • "Licensing fees are billed on a yearly basis and the cost of GreenLake service is included."
  • "I believe HPE Primera and Pure Storage are similar in price."
  • "There is only a one-time license purchase needed and no additional costs. If HP could reduce the training cost, then that would be advantageous to the seller."
  • "The price of HPE Primera could improve, it is expensive."
  • More HPE Primera Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure… more »
    Top Answer:We consume less physical storage because of the solution’s deduplication and compression.
    Top Answer:We have customers who use a three-year or five-year license. We also have customers who use Evergreen.
    Top Answer:The deduplication is useful for us because we don't have that much money for our lab infrastructure. Deduplication means… more »
    Top Answer:One problem is that there are too many management tools for the F Series and for all the other Hitachi storage systems… more »
    Top Answer:We're only using the F Series in our lab for hosting lab infrastructure for all our colleagues. We needed fast storage.
    Top Answer:HPE Nimble is a versatile synced WAN San solution. It is easy to use and doesn’t require much training for admins. The… more »
    Top Answer:HPE Primera has many great features but one of the best is that it is very easy to deploy. From an overall perspective… more »
    Top Answer:For over a year, I have not seen any downtime in the product.
    Comparisons
    Also Known As
    Hitachi Virtual Storage Platform F Series, Hitachi Virtual Storage Platform 5000 Series, Hitachi Virtual Storage Platform E Series, Hitachi Virtual Storage Platform N Series, Hitachi Virtual Storage Platform G Series
    Primera
    Learn More
    Overview

    Pure Storage FlashArray is the world’s first enterprise-class storage array that runs exclusively on the nonvolatile memory express (NVMe) protocol for memory access and storage. It represents a totally state-of-the-art type of storage technology. It offers users shared accelerated storage that delivers cutting-edge features in the realms of performance, simplicity, and consolidation. Pure Storage is fresh and modern today and will be for the next decade. Without forklift upgrades or planned downtime, Pure Storage takes the work out of storage ownership and delivers unprecedented customer satisfaction.

    Pure Storage FlashArray is built with simplicity and reliability in mind. The solution can be implemented and optimized in hours, as opposed to other similar solutions that can take days. It has no moving parts, which removes areas where it could potentially be vulnerable to suffering errors. It is highly stable and gives users the ability to manage system shutdowns in a way that  prevents data loss.

    Benefits of Pure Storage FlashArray

    Some of the benefits of using Pure Storage FlashArray include:

    • A much higher level of speed than similar pieces of technology. Pure Storage FlashArray maximizes the speed at which data can be transferred while at the same time minimizing system latencies that might slow the transfer down. Additionally, it offers users quick memory read and data access speeds.

    • A higher bang for your buck in terms of the storage capabilities you get for the money you pay. They are smaller in size than more standard storage technologies, but they offer flash memory, which enables users to store larger amounts of data than the current standard.

    Reviews from Real Users

    Pure Storage FlashArray is a highly effective piece of storage technology which stands out among its competitors for a number of reasons. Two major ones are its overall robustness and the value that it offers by way of its reliability and ease of use. It provides users with many valuable features that allow them to maximize what they can do with this solution. Pure Storage FlashArray’s reliability and ease of use make it a highly valuable solution. 

    PeerSpot user Prabakaran K., a technical consultant at Injazat Data Systems, notes the robustness of this solution when he writes, "FlashArray has many valuable features. It's very user-friendly and it has high availability, so there is comparatively less downtime. During maintenance, there is no shutdown procedure, so you can directly power off the Array and manage the shutdown process without any data loss, which is a unique feature. Managing replication and data migration is also very easy."

    PeerSpot user Jason D., a cloud solutions architect at a tech services company, notes three features that make this solution valuable when he writes, "We've had different types of storage, and three things of this solution are valuable. The first one is its outstanding performance. The second one is its stability. In the about three years that we've had it, we've had component failures, but we never had a service interruption or any data loss. The third one, which is really critical, is that it is super easy to use in terms of provisioning, storage, and managing the arrays. I'm able to maintain a multi-site environment with a couple of dozen arrays with a single mid-level storage admin."

    RETHINK YOUR DEFINITION OF SPEED AND PERFORMANCE

    With adaptive, guaranteed data reduction and a 100% data-availability guarantee, Hitachi Virtual Storage Platform F series helps you tackle complicated business challenges. Hitachi Data Systems (HDS) VSP F series delivers up to 4.8M IOPS with sub-millisecond response times.
    Featuring legendary Hitachi reliability, VSP F series arrays are backed by the industries only 100% availability guarantee. For these reasons, 80% of the Fortune 500 choose Hitachi all-flash arrays to accelerate the performance of mission-critical applications like Oracle, SAP, Virtualization, Microsoft apps etc. With over 350 patents in flash technology, Hitachi’s innovative mix of flash hardware and software accelerates ROI with enterprise-class reliability and performance.

    HPE introduces HPE Primera, a new storage platform designed to deliver superior simplicity, availability, and performance for mission-critical applications
    HPE Primera advances the HPE Intelligent Data Platform, a portfolio of products and solutions designed to help customers transition from delivering storage to unlocking business value with intelligent data

    Sample Customers
    Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
    Turkcell, Owens Corning, Region Nord, Net Credit Financial Group (NFC Group), Russian Railways
    Information Not Available
    Top Industries
    REVIEWERS
    Financial Services Firm19%
    Healthcare Company12%
    Manufacturing Company10%
    Computer Software Company8%
    VISITORS READING REVIEWS
    Educational Organization31%
    Computer Software Company12%
    Manufacturing Company8%
    Financial Services Firm8%
    REVIEWERS
    Comms Service Provider21%
    Financial Services Firm21%
    Government14%
    Computer Software Company11%
    VISITORS READING REVIEWS
    Computer Software Company20%
    Financial Services Firm15%
    Manufacturing Company7%
    Government7%
    REVIEWERS
    Computer Software Company29%
    Financial Services Firm24%
    Comms Service Provider10%
    Government10%
    VISITORS READING REVIEWS
    Educational Organization38%
    Computer Software Company11%
    Financial Services Firm6%
    Manufacturing Company6%
    Company Size
    REVIEWERS
    Small Business27%
    Midsize Enterprise16%
    Large Enterprise57%
    VISITORS READING REVIEWS
    Small Business18%
    Midsize Enterprise40%
    Large Enterprise42%
    REVIEWERS
    Small Business33%
    Midsize Enterprise24%
    Large Enterprise43%
    VISITORS READING REVIEWS
    Small Business25%
    Midsize Enterprise18%
    Large Enterprise57%
    REVIEWERS
    Small Business47%
    Midsize Enterprise18%
    Large Enterprise34%
    VISITORS READING REVIEWS
    Small Business17%
    Midsize Enterprise47%
    Large Enterprise36%
    Buyer's Guide
    HPE Primera vs. Hitachi Virtual Storage Platform
    March 2024
    Find out what your peers are saying about HPE Primera vs. Hitachi Virtual Storage Platform and other solutions. Updated: March 2024.
    768,886 professionals have used our research since 2012.

    Hitachi Virtual Storage Platform is ranked 10th in All-Flash Storage with 48 reviews while HPE Primera is ranked 7th in All-Flash Storage with 38 reviews. Hitachi Virtual Storage Platform is rated 8.4, while HPE Primera is rated 8.4. The top reviewer of Hitachi Virtual Storage Platform writes "It's a high-performing solution with strong architecture". On the other hand, the top reviewer of HPE Primera writes "A highly stable and easy-to-configure solution that provides excellent features that enable smooth migration". Hitachi Virtual Storage Platform is most compared with IBM FlashSystem, Dell PowerStore, NetApp AFF, Dell Unity XT and IBM System Storage DS8000 Series, whereas HPE Primera is most compared with HPE 3PAR StoreServ, HPE Nimble Storage, Dell PowerStore, NetApp AFF and Huawei OceanStor. See our HPE Primera vs. Hitachi Virtual Storage Platform report.

    See our list of best All-Flash Storage vendors.

    We monitor all All-Flash Storage reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.