It is a cloud service integration platform providing flexible and scalable data management architecture. It enables seamless integration with large data ecosystems, including Hadoop and NoSQL databases. It supports real-time data streaming platforms as well.

The solution's ability to integrate with different solutions is a big selling point for us. It's also quite powerful and customizable. I really enjoy its match and merge capabilities.

We don't use Informatica Data Integration Hub extensively. I enjoy using it to create multiple publishing models.