Alterian vs FullStory comparison

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Executive Summary

We performed a comparison between Alterian and FullStory based on real PeerSpot user reviews.

Find out what your peers are saying about Qualtrics, Freshworks, ServiceNow and others in Customer Experience Management.
To learn more, read our detailed Customer Experience Management Report (Updated: April 2024).
770,394 professionals have used our research since 2012.
Ranking
Views
54
Comparisons
50
Reviews
0
Average Words per Review
0
Rating
N/A
Views
151
Comparisons
112
Reviews
0
Average Words per Review
0
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N/A
Buyer's Guide
Customer Experience Management
April 2024
Find out what your peers are saying about Qualtrics, Freshworks, ServiceNow and others in Customer Experience Management. Updated: April 2024.
770,394 professionals have used our research since 2012.
Comparisons
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Overview
Alterian helps organizations to create relevant, effective and engaging experiences with their audience that create value and reinforce commitment to their brand, through the use of the Alterian Integrated Marketing Platform.

Meet FullStory, the app that captures all your customer experience data in one powerful, easy-to-use platform. Our tiny script unlocks pixel-perfect session playback, automatic insights, funnel analytics, and robust search and segmentation – empowering everyone in your organization to help build the best online experience for your customers.

FullStory takes a fundamentally different approach to understanding your customer experience. One tiny script unlocks pixel-perfect playback, automatic insights, funnel analytics, and robust search and segmentation – all without the need to manually tag your site’s code.

FullStory’s playback perfectly captures even the gnarliest single-page apps built on any JavaScript framework. They’re not just videos either, our playbacks are fully-working recreation of your site, code and all, so they look great on any size screen and no detail is ever lost, no matter how tiny. A/B testing? Dynamic URLs? No problem. Our recordings present a 100% faithful recreation of the site as your customer experienced it.

Plus, we capture the entire DOM and all assets, mutations and customer actions. That’s way more than any other playback or CX tool. Every click, keypress, page transition and more, all automatically indexed (without the need for manual tagging) so you can search on anything at anytime.

By capturing more customer experience data than any other solution in one powerful, easy-to-use platform, FullStory is able to empower everyone in an organization to help build the best online experience for their customers.

Sample Customers
Agfa Healthcare, Aruba Tourism Authority, COPA-DATA, Belgacom, Belkin, Bosch, Burt's Bees, Canon
VP of Customer Experience, VP of Customer Support, Chief Technology Officer
Buyer's Guide
Customer Experience Management
April 2024
Find out what your peers are saying about Qualtrics, Freshworks, ServiceNow and others in Customer Experience Management. Updated: April 2024.
770,394 professionals have used our research since 2012.

Alterian is ranked 21st in Customer Experience Management while FullStory is ranked 12th in Customer Experience Management. Alterian is rated 0.0, while FullStory is rated 0.0. On the other hand, Alterian is most compared with Salesforce Marketing Cloud, whereas FullStory is most compared with Adobe Web Experience Management.

See our list of best Customer Experience Management vendors.

We monitor all Customer Experience Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.