Alteryx vs Google Data Studio comparison

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Alteryx Logo
2,327 views|1,307 comparisons
88% willing to recommend
Google Logo
1,697 views|1,831 comparisons
90% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Alteryx and Google Data Studio based on real PeerSpot user reviews.

Find out in this report how the two Predictive Analytics solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Alteryx vs. Google Data Studio Report (Updated: March 2020).
770,292 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"It allows for manipulation and automation, which has greatly reduced the amount of time required per project.""My primary focus is creating numerous data pulls, and Alteryx Server handles the automation well.""Alteryx speeds up the time to obtain business answers/insights on data.""Alteryx helps me do a lot of automation. The best thing about Alteryx is that you don't have to repeat the workflow over and over again. Unlike Excel, where you need to write formulas for each new file, Alteryx follows a consistent process. You can schedule and automate the workflow, even if the files change.""The product is very stable and super fast, five-star. It's significantly more stable than it's nearest competitor.""The most valuable feature of Alteryx is user-friendliness.""Shortens the time required to start analyzing data and looking for insights, minimizing the tasks that do not add value to the business and maximizing the analysis phase.""The solution has excellent drag and drop functionality. There's no need for coding."

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"I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts.""The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, allowing us to compare revenues.""Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like.""This has improved our organization by allowing people to see their data and develop visualizations themselves.""The solution is free so that is a good feature.""I find it favorable regarding speed of development, ease of building, and flexibility.""The ability to integrate with a great variety of data sources.""Valuable features include advanced integrated analysis and easy implementation."

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Cons
"A feature which allows the user to be able to click on an output (in a file browser) and see the creation of the module would be fantastic.""There is currently no cloud solution and this would be valuable for many clients.""Sometimes, there are performance constraints. Especially when a large file has to be ingested, the system slows down a bit. Its performance is the only thing that can be improved.""Configuration is very low.""It would be great to create the final users' visualization within Alteryx.""I think they should really work on integrating or have a capacity to integrate some algorithmic code. I think that's one of the most important things they need to be doing.""Mastering Alteryx, a comprehensive solution, takes time. However, once you have gained proficiency with its layout and how to drag, drop, and connect components, it becomes remarkably easy, yet still thorough.""The solution is improving continuously. They have, for example, just added automatic insights. If they continue to improve on their overall service offering, that would be ideal."

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"It's not yet a replacement for a complete BI tool.""Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful.""The tool should come up with data modeling layer features that are present in other products like Power BI.""Other tools might be worth considering if you need more advanced features or support for a larger user base.""Stability and scalability an be improved for a full ten.""There is a significant degree of sophistication required to compete with Tableau or Cognos.""There are issues with integration and I encountered limits and warnings, especially with my pivot table size.""Panels are not as easy to use as other data extraction UIs."

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Pricing and Cost Advice
  • "A designer and scheduler for $13K/year in total is pretty much earning you the money back in time and in other resources."
  • "​Very transparent.​"
  • "The seat is too expensive."
  • "It can be a bit pricey, especially after the first year."
  • "The pricing is $5000 per year per production license."
  • "We have a yearly cost that we pay for the licensing. We do not pay any costs in addition to the licensing fees."
  • "There are some implementation services and internal effort costs at the beginning but there is nothing else."
  • "The price for Alteryx Designer is reasonable but the price for Alteryx Server for universal collaborations is too expensive."
  • More Alteryx Pricing and Cost Advice →

  • "The tool is free."
  • "The solution is free but the Google Looker is expensive."
  • "The cost is quite affordable based on feature analysis."
  • More Google Data Studio Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me directly if you want to know more.
    Top Answer:Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, R integrations if your team requires this It can handle over 2 billion rows of… more »
    Top Answer:I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products Regarding Alteryx I can say the following: - An excellent desktop tool for Data Prep and analytics. -… more »
    Top Answer:I find it favorable regarding speed of development, ease of building, and flexibility.
    Top Answer:The potential challenge, especially when considering a larger user base, is that the expenses can significantly add up. There are issues with integration and I encountered limits and warnings… more »
    Top Answer:By integrating Data Studio into our services, we not only provide added value to our existing customers but also ensure stability in traffic and minimize the cost of sales. This strategic move allows… more »
    Ranking
    1st
    Views
    2,327
    Comparisons
    1,307
    Reviews
    29
    Average Words per Review
    513
    Rating
    8.2
    13th
    out of 50 in Reporting
    Views
    1,697
    Comparisons
    1,831
    Reviews
    5
    Average Words per Review
    390
    Rating
    7.4
    Comparisons
    Also Known As
    Data Studio
    Learn More
    Overview

    Alteryx can be used to speed up or automate your business processes and enables geospatial and predictive solutions. Its platform helps organizations answer business questions quickly and efficiently, and can be used as a major building block in a digital transformation or automation initiative. With Alteryx, you can build processes in a more efficient, repeatable, and less error-prone way. Unlike other tools, Alteryx is easy to use without an IT background. The platform is very robust and can be used in virtually any industry or functional area.

    With Alteryx You Can:

    • Prep, blend, and analyze data
    • Deliver faster, better business outcomes
    • Automate analytics and data science
    • Embed intelligent decisioning
    • Deploy and share analytics in hours

    Alteryx Features Include:

    Some of the most valuable Alteryx features include:

    Scalability, stability, flexibility, fast performance, no-code analytics, data processing, business logic wrapping, scheduling, ease of use, data blending from different platforms, geo-referencing, good customization capabilities, drag and drop functionality, intuitive user interface, connectors, machine learning, macros, simple GUI, integration with Python, good data transformation, good documentation, multiple database merging, and easy deployment.

    Alteryx Can Be Used For:

    • Combining and manipulating data within spreadsheets: Alteryx can be used in situations where complex data manipulation occurs. It can handle large data quickly, and the process is much simpler to see and understand.

    • Database access and supplementing SQL development: Alteryx has several sets of database connectors and functions, including many functions that your average database does not. Alteryx can work with data from multiple databases or areas within a database. It allows users to filter, sort, calculate, etc. as they would commonly do in SQL or an ETL tool.
    • API, cloud, and hybrid access: Alteryx can read and write data in databases, files, REST APIs, and a myriad of other locations (with the correct permissions). When a workflow is published, you can also call a workflow through a REST API to start it.

    • Data science: Alteryx provides pre-built models that are extremely useful for data scientists who may have limited programming skills and also gives you the ability to add R or Python code directly within a workflow.

    • Geospatial analysis: Alteryx gives users drag-and-drop tools to geocode, plot, and map locations, customers, competitors, or anything that has a location (employee, truck, pipeline, etc.).

    • Reports and dashboards: Alteryx provides built-in tools that enable the building of reports and dashboards.

    Alteryx Benefits

    Some of the benefits of using Alteryx include
    :

    • Saves time: Alteryx helps shorten the time required to start analyzing data and looking for insights, minimizing the tasks that do not add value to the business and maximizing the analysis phase.

    • Clear tool configurations: Alteryx provides simple and concise tool configurations that are quick and easy to set.

    • Excellent workflow compatibility.

    • Reduced development time: Alteryx has an extensive gallery of user-developed analytic applications that helps to reduce development time.

    • Fast data loading: Alteryx has tools that make it very effective when working with big data sets.

    • No-code, low-code analytic building blocks: You can prep, blend, and analyze data to enable highly configurable and repeatable workflows.

    • Machine learning: Alteryx allows you to quickly create properly trained algorithms that are ready to deploy.

    Reviews from Real Users

    "Automation is the most valuable aspect for us. The ability to wrap business logic around the data is very helpful." - Theresa M., Senior Capacity Planner at a financial services firm

    "Alteryx has made us more agile and increased the speed and effectiveness of decision making." - Richard F., Director, Digital Experience & Media at Qdoba Restaurant Corporation

    "The scheduling feature for the automation is excellent." - Data Analytics Engineer at a tech services company

    "The product is very stable and super fast, five-star. It's significantly more stable than its nearest competitor." - Director at a non-tech company

    “A complete solution with very good user experience and a nice user interface.” - Solutions Consultant at a tech services company

    "There are a lot of good customization capabilities." - Advance Analytics PO at a pharma/biotech company





    Google Data Studio (beta) turns your data into informative dashboards and reports that are easy to read, easy to share, and fully customizable. Dashboarding allows you to tell great data stories to support better business decisions.

    Sample Customers
    AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen
    Genesys, Shueisha
    Top Industries
    REVIEWERS
    Computer Software Company15%
    Manufacturing Company11%
    Financial Services Firm11%
    Energy/Utilities Company9%
    VISITORS READING REVIEWS
    Financial Services Firm22%
    Manufacturing Company10%
    Computer Software Company9%
    Retailer6%
    VISITORS READING REVIEWS
    Computer Software Company16%
    Manufacturing Company10%
    Financial Services Firm10%
    Educational Organization7%
    Company Size
    REVIEWERS
    Small Business33%
    Midsize Enterprise15%
    Large Enterprise52%
    VISITORS READING REVIEWS
    Small Business16%
    Midsize Enterprise10%
    Large Enterprise75%
    REVIEWERS
    Small Business38%
    Midsize Enterprise25%
    Large Enterprise38%
    VISITORS READING REVIEWS
    Small Business24%
    Midsize Enterprise15%
    Large Enterprise61%
    Buyer's Guide
    Alteryx vs. Google Data Studio
    March 2020
    Find out what your peers are saying about Alteryx vs. Google Data Studio and other solutions. Updated: March 2020.
    770,292 professionals have used our research since 2012.

    Alteryx is ranked 1st in Predictive Analytics with 74 reviews while Google Data Studio is ranked 13th in Reporting with 8 reviews. Alteryx is rated 8.4, while Google Data Studio is rated 7.6. The top reviewer of Alteryx writes "Feature-rich ETL that condenses a number of functions into one tool". On the other hand, the top reviewer of Google Data Studio writes "The cloud environment makes it easier to use large volumes of data and collaborate with coworkers". Alteryx is most compared with KNIME, Databricks, Dataiku Data Science Studio, RapidMiner and Microsoft Power BI, whereas Google Data Studio is most compared with Amazon QuickSight, Tableau, Looker, Microsoft Power BI and QlikView. See our Alteryx vs. Google Data Studio report.

    We monitor all Predictive Analytics reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.