Compare IBM Watson Campaign Automation vs. Symplify

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Ranking
9th
Views
553
Comparisons
438
Reviews
0
Average Words per Review
0
Rating
N/A
36th
Views
26
Comparisons
3
Reviews
0
Average Words per Review
0
Rating
N/A
Find out what your peers are saying about Salesforce, Adobe, Oracle and others in Marketing Automation. Updated: April 2021.
502,275 professionals have used our research since 2012.
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Also Known As
IBM Marketing Cloud, IBM SilverPop
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Symplify
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Overview
IBM Watson Campaign Automation, formerly IBM Marketing Cloud, is a sophisticated and highly scalable SaaS-based cross channel digital marketing platform providing digital marketers the ability to implement and manage email, mobile, social and lead management campaign processes. It powers the delivery of exceptional experiences for customers across the entire buyer journey by leveraging customer data, providing analytical insights and automating cross-channel interactions. Digital marketers have the ability to understand and leverage real-time customer behaviors from a variety of sources to inform and promote personalized interactions. Through the solution marketers can create a single customer identity, understand channel preferences and deliver a consistent customer experience across channels. Pricing models vary based on the size and complexity of the deployment, and scales based on the number of customer records and/or volume of messages. A range of packaged editions are available to facilitate the matching of product capabilities to organizational requirements.

With customers all over the globe, Symplify is the leader in cross-channel marketing automation for marketers and crm teams. We have over twenty years of experience in the world of digital marketing. We’ve been around since before marketing automation became a buzzword and the reason we know that, is that we were the first company to automate flows for our customers. Only back then, we called it “event driven marketing”.

Since then, we’ve seen trends come and go. And we’ve made sure to always be one step ahead of our competition. Our success comes from working closely with our customers, developing features that are tuned to their needs thus ensuring that Symplify keeps delivering an agile and powerful experience for all marketers and crm teams out there.

Our why is derived from an understanding that everyday work should be simple, inspiring and empowering. Our vision is to simplify creative communication. That’s what we strive to do every day.

Offer
Learn more about IBM Watson Campaign Automation
Learn more about Symplify
Sample Customers
The King Arthur Flour, Stonyfield, InsideOut Development, Moosejaw, Big Scary Cranium, Paper Style
Comwell Hotels, Albatros, Bonnier Publications, Adlibris, SATS
Top Industries
VISITORS READING REVIEWS
Computer Software Company30%
Comms Service Provider13%
Construction Company7%
Healthcare Company5%
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Find out what your peers are saying about Salesforce, Adobe, Oracle and others in Marketing Automation. Updated: April 2021.
502,275 professionals have used our research since 2012.

IBM Watson Campaign Automation is ranked 9th in Marketing Automation while Symplify is ranked 36th in Marketing Automation. IBM Watson Campaign Automation is rated 0.0, while Symplify is rated 0.0. On the other hand, IBM Watson Campaign Automation is most compared with Salesforce Marketing Cloud, HubSpot Marketing Hub, Marketo and Oracle Eloqua, whereas Symplify is most compared with .

See our list of best Marketing Automation vendors.

We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.