I believe that many organizations need to look at how they are servicing their customers. dashDB doesn't necessarily replace your existing infrastructure. However, as an add-on, you can now expand your overall operations and performance goals.

Since my company is an IBM partner, it has enabled us to offer cloud data warehouse solutions on a 100% IBM stack.

The organization (a customer of ours) has used it to create a sort of data hub to use as a foundation for other business applications, such as self-service BI and online web services.

Our analytics teams really like the integrated RStudio feature with which they can instantly connect to structured data and do their analysis. Traditionally, our analytics team would ask for data in flat files. They had to write the codes in order to clean and import the files and only then could they start the analysis part.

Now, the ETL team takes care of importing the data to dashDB and our data science team can focus on building the models. Once the model is developed, our modeling team can save the results in dashDB, which can be instantly used by our presentation apps. This is much easier and faster to work with instead of using the CSV files in all steps of data sharing.

The warehouse DB/dashDB implementation scales a lot better that IBM BLU does. It will also be MPP, so performance should improve.