Compare Google Analytics vs. Heap

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Google Analytics Logo
2,874 views|2,453 comparisons
Heap Logo
946 views|698 comparisons
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Quotes From Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pricing and Cost Advice
"The installation cost is really low and does not require a team with a super performance to run."

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Questions from the Community
Top Answer: The User Explorer is a definite favorite because it allows us to pinpoint a user and check their entire journey through our website including all the events triggered and the pages visited.
Top Answer: The sampling of data is definitely a pain point since we don't have an actual understanding of the data. Since the tool is free, I believe Google is optimizing costs by sampling data and providing us… more »
Top Answer: We use Google Analytics to check the daily activity of users on the platform. We generate reports on specific pages on their conversion rate. We view the demographic data as well as the real-time data… more »
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Ranking
1st
out of 28 in Web Analytics
Views
2,874
Comparisons
2,453
Reviews
3
Average Words per Review
386
Avg. Rating
9.3
8th
out of 28 in Web Analytics
Views
946
Comparisons
698
Reviews
0
Average Words per Review
0
Avg. Rating
N/A
Popular Comparisons
Compared 25% of the time.
Compared 12% of the time.
Compared 12% of the time.
Compared 11% of the time.
Compared 29% of the time.
Compared 28% of the time.
Compared 19% of the time.
Compared 9% of the time.
Compared 5% of the time.
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Google
Heap
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Overview
Enterprise-class web analytics. Google Analytics not only lets you measure sales and conversions, but also gives you fresh insights into how visitors use your site, how they arrived on your site, and how you can keep them coming back. Delivered on Google's world-class platform.Heap automatically captures every customer touchpoint. No more tracking plans, tracking code, or tags. Get answers in seconds and make decisions faster.
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Learn more about Google Analytics
Learn more about Heap
Sample Customers
Air Show Buzz, AlfaStrakhovanie, Amari, Global Tech LED, Klarna, La Tienda, Nissan Motor Company, Rasmussen College, Shoes of Prey, TwiddyZendesk, Marketo, Ernst & Young, Salesforce
Top Industries
REVIEWERS
Media Company25%
Marketing Services Firm25%
Professional Training And Coaching Company17%
Cloud Provider8%
VISITORS READING REVIEWS
Computer Software Company25%
Media Company14%
Comms Service Provider11%
University10%
No Data Available
Google Analytics is ranked 1st in Web Analytics with 3 reviews while Heap is ranked 8th in Web Analytics. Google Analytics is rated 9.4, while Heap is rated 0.0. The top reviewer of Google Analytics writes "Provides information to help identify, understand, and make use of our visitor traffic". On the other hand, Google Analytics is most compared with Matomo, Pendo, Amplitude, StatCounter and IBM Watson Customer Experience Analytics, whereas Heap is most compared with Pendo, Amplitude, Segment, Matomo and Mixpanel.

See our list of best Web Analytics vendors.

We monitor all Web Analytics reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.