Direxxis dmEDGE [EOL] vs Marketo comparison

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Executive Summary

We performed a comparison between Direxxis dmEDGE [EOL] and Marketo based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management.
To learn more, read our detailed Marketing Management Report (Updated: April 2024).
768,740 professionals have used our research since 2012.
Featured Review
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Quotes From Members
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Here are some excerpts of what they said:
Pricing and Cost Advice
Information Not Available
  • "I'm not sure about the cost because I don't get into this aspect. Clients normally take care of that. I only know that it is costly, and I don't think there are any additional costs to the licensing."
  • "The licensing cost usually depends on the users."
  • "The solution is expensive compared to others."
  • "It is expensive. We have a yearly license."
  • "The initial pricing was excellent, but the pricing for renewals is not as good."
  • More Marketo Pricing and Cost Advice →

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    Questions from the Community
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    Top Answer:I like that the solution is flexible.
    Top Answer:The user experience needs improvement, particularly in terms of ease of use and navigation between projects.
    Top Answer:The use cases for the solution involve project management tools, planning, and collaboration with team members.
    Ranking
    Unranked
    In Marketing Management
    5th
    Views
    1,634
    Comparisons
    1,301
    Reviews
    2
    Average Words per Review
    391
    Rating
    8.5
    Comparisons
    Also Known As
    dmEDGE
    Learn More
    Direxxis
    Video Not Available
    Overview
    dmEDGE is a comprehensive, integrated distributed marketing portal solution designed to support organizations with decentralized sales & marketing needs. What is dmEDGE? dmEDGE is an on-demand, self service marketing and advertising solution that provides comprehensive technology, services, and administration tools to support field marketing. It is designed for distributed marketing and covers services and functionality historically supplied by multiple disconnected vendors. Even non-technical end users can initiate, deliver and track compliant, localized marketing and advertising programs with dmEDGE.

    Marketo is an all-in-one marketing solution that was created by marketers for marketers. Founded in 2007, Marketo is branded as marketing software that is easy, powerful and complete.

    Organizations have access to multiple marketing and sales tools when they use this solution, such as Marketing Automation, Consumer Engagement Marketing, Real-Time Personalization, and Marketing Management.

    Sample Customers
    Budget Blinds, Les Mills International, BlackRock iShares, Mercury Insurance., Guardian Life, Hallmark Business Connections, Kaplan Test Prep, The Princeton Review
    Marketo has a customer base of thousands of companies, including Sony, Citrix, BrightTALK, Curves International, HootSuite, Hyundai, SanDisk, and Samsung Electronics.
    Top Industries
    No Data Available
    VISITORS READING REVIEWS
    Computer Software Company21%
    Financial Services Firm14%
    Healthcare Company6%
    Manufacturing Company6%
    Company Size
    No Data Available
    REVIEWERS
    Small Business45%
    Midsize Enterprise25%
    Large Enterprise30%
    VISITORS READING REVIEWS
    Small Business25%
    Midsize Enterprise19%
    Large Enterprise56%
    Buyer's Guide
    Marketing Management
    April 2024
    Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management. Updated: April 2024.
    768,740 professionals have used our research since 2012.

    Direxxis dmEDGE [EOL] doesn't meet the minimum requirements to be ranked in Marketing Management while Marketo is ranked 5th in Marketing Management with 17 reviews. Direxxis dmEDGE [EOL] is rated 0.0, while Marketo is rated 8.4. On the other hand, the top reviewer of Marketo writes "Flexible solution for project management, planning and collaboration activities". Direxxis dmEDGE [EOL] is most compared with , whereas Marketo is most compared with Salesforce Marketing Cloud, Oracle Eloqua, HubSpot Marketing Hub, Pardot and Microsoft Dynamics CRM.

    See our list of best Marketing Management vendors.

    We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.