Compare HCL Campaign vs. SAP CRM

HCL Campaign is ranked 6th in Marketing Management while SAP CRM which is ranked 4th in Marketing Management with 1 review. HCL Campaign is rated 0, while SAP CRM is rated 7.0. On the other hand, the top reviewer of SAP CRM writes "Provides reporting and visualization which helps in decision-making. The design needs improvement". HCL Campaign is most compared with Adobe Campaign, Salesforce Marketing Cloud and SAS Marketing Automation, whereas SAP CRM is most compared with Microsoft Dynamics CRM, BrandMuscle and SAP Hybris Sales Cloud.
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HCL Campaign Logo
3,129 views|1,217 comparisons
SAP CRM Logo
4,765 views|1,587 comparisons
Most Helpful Review
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Quotes From Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pricing and Cost Advice
Information Not Available
SAP CRM offers a free trial for anyone wanting to test the product before purchasing it.They should reduce the price to target small businesses.The company has seen an increase in revenue.

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Ranking
6th
Views
3,129
Comparisons
1,217
Reviews
0
Average Words per Review
0
Avg. Rating
N/A
4th
Views
4,765
Comparisons
1,587
Reviews
1
Average Words per Review
410
Avg. Rating
7.0
Top Comparisons
Compared 32% of the time.
Compared 30% of the time.
Compared 18% of the time.
Compared 7% of the time.
Also Known As
IBM Campaign, IBM Unica
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HCL
SAP
Overview

IBM Campaign helps marketers design, execute, measure and optimize outbound marketing campaigns. This sophisticated omni-channel campaign management solution allows marketers to perform deep segmentation over multiple data sources to deliver tailored messages to huge volumes of contacts.

IBM Campaign enables you to:

Build a targeted, ongoing dialogue with customers and prospects using available data from local, cloud and third-party repositories including previous interactions and responses, current behaviors and events, big data and more.

Manage your full campaign logic and campaign delivery including audience segmentation, ad-hoc field creation, exclusions, assignment of offers and channels, and the ability to directly execute delivery of email, mobile push and SMS campaigns.

Reuse campaign management building blocks including audiences, segments, offers, treatments and exclusion rules.

Accurately measure and report on marketing activities to enhance insights, decision making and marketing accountability.

Choose an on-premise or cloud deployment model of preference.

SAP CRM provides marketing solutions for big data analytics, social media marketing, segmentation, multichannel campaigns, loyalty, and resource management.

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Learn more about SAP CRM
Sample Customers
Jabil Circuit, Infinity Computers and Communications Company, Bridgevine, KCE Electronics Public Company Limited, Uvionics Tech, United Rentals, Apptimate AB, Cablevision, Gwinnett County Public Schools, Vita Group, Vodafone Espana S.A.U., Scania ITBrau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.
We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.
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