Marketo vs Oracle Fusion Service vs Teradata Digital Marketing Center comparison

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Comparison Buyer's Guide
Executive Summary

We performed a comparison between Marketo, Oracle Fusion Service, and Teradata Digital Marketing Center based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management.
To learn more, read our detailed Marketing Management Report (Updated: April 2024).
769,789 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pricing and Cost Advice
  • "I'm not sure about the cost because I don't get into this aspect. Clients normally take care of that. I only know that it is costly, and I don't think there are any additional costs to the licensing."
  • "The licensing cost usually depends on the users."
  • "The solution is expensive compared to others."
  • "It is expensive. We have a yearly license."
  • "The initial pricing was excellent, but the pricing for renewals is not as good."
  • "Marketo is too expensive for a small-sized company but more affordable for a larger-sized company."
  • More Marketo Pricing and Cost Advice →

  • "This is definitely an expensive product compared to others on the market."
  • "Licensing fees are on the higher end and I rate them an eight out of ten."
  • "Oracle's pricing is quite high, and this cost can be a significant barrier, especially for smaller companies."
  • "Oracle Fusion Service is more expensive than Workday."
  • "There are no extra licenses, everything is included in the subscription, and the price is fixed."
  • "The product has average pricing."
  • "Oracle Fusion Service is a cheap and flexible solution."
  • "The tool is reasonably priced."
  • More Oracle Fusion Service Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:I like that the solution is flexible.
    Top Answer:The user experience needs improvement, particularly in terms of ease of use and navigation between projects.
    Top Answer:The use cases for the solution involve project management tools, planning, and collaboration with team members.
    Top Answer:The vendor must provide a user-friendly mobile application. It must have a user-friendly interface.
    Top Answer:We use the solution to create work orders and service request updates. It is an integration between the field service… more »
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    Ranking
    5th
    Views
    1,616
    Comparisons
    1,288
    Reviews
    2
    Average Words per Review
    391
    Rating
    8.5
    6th
    Views
    267
    Comparisons
    124
    Reviews
    14
    Average Words per Review
    383
    Rating
    8.3
    20th
    Views
    58
    Comparisons
    41
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    Comparisons
    Also Known As
    Oracle Service Cloud, Oracle RightNow
    Learn More
    Teradata
    Video Not Available
    Overview

    Marketo is an all-in-one marketing solution that was created by marketers for marketers. Founded in 2007, Marketo is branded as marketing software that is easy, powerful and complete.

    Organizations have access to multiple marketing and sales tools when they use this solution, such as Marketing Automation, Consumer Engagement Marketing, Real-Time Personalization, and Marketing Management.

    Deliver efficient service outcomes at scale when and where customers engage. Oracle Fusion Service is a unified platform of apps, data, and capabilities enabling effortless self-service, agent-assisted service, and field service workflows tailored to your industry and use case.

    Teradata Digital Marketing Center enables marketers to create and execute omni-channel marketing campaigns with individual customers across the entire digital ecosystem for a completely connected brand experience.

    Sample Customers
    Marketo has a customer base of thousands of companies, including Sony, Citrix, BrightTALK, Curves International, HootSuite, Hyundai, SanDisk, and Samsung Electronics.
    Pacifico Seguros Generales, Elsevier B.V., Madison Area Technical College, Bigtree Entertainment, Pvt. Ltd., HM Land Registry, Walmart Stores Inc., MakeMyTrip Ltd., Orbitz Worldwide LLC, Big Fish Games Inc.
    Information Not Available
    Top Industries
    VISITORS READING REVIEWS
    Computer Software Company21%
    Financial Services Firm13%
    Healthcare Company6%
    Manufacturing Company6%
    REVIEWERS
    Marketing Services Firm13%
    Comms Service Provider13%
    Transportation Company7%
    Retailer7%
    VISITORS READING REVIEWS
    Educational Organization76%
    Financial Services Firm4%
    Computer Software Company3%
    Manufacturing Company3%
    No Data Available
    Company Size
    REVIEWERS
    Small Business45%
    Midsize Enterprise25%
    Large Enterprise30%
    VISITORS READING REVIEWS
    Small Business25%
    Midsize Enterprise19%
    Large Enterprise56%
    REVIEWERS
    Small Business30%
    Midsize Enterprise17%
    Large Enterprise53%
    VISITORS READING REVIEWS
    Small Business6%
    Midsize Enterprise77%
    Large Enterprise17%
    No Data Available
    Buyer's Guide
    Marketing Management
    April 2024
    Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management. Updated: April 2024.
    769,789 professionals have used our research since 2012.