Compare Act-On Software vs. Marketo

Act-On Software is ranked 13th in Marketing Automation while Marketo is ranked 7th in Marketing Automation with 1 review. Act-On Software is rated 0, while Marketo is rated 10.0. On the other hand, the top reviewer of Marketo writes "Smart Campaigns and other features form the backbone of our digital marketing operations". Act-On Software is most compared with Marketo and Pardot, whereas Marketo is most compared with Salesforce Marketing Cloud, SAP Marketing Cloud and Oracle Eloqua.
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Act-On Software Logo
283 views|173 comparisons
Marketo Logo
1,866 views|1,433 comparisons
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Ranking
13th
Views
283
Comparisons
173
Reviews
0
Average Words per Review
0
Avg. Rating
N/A
7th
Views
1,866
Comparisons
1,433
Reviews
0
Average Words per Review
0
Avg. Rating
N/A
Top Comparisons
Compared 57% of the time.
Compared 43% of the time.
Compared 23% of the time.
Compared 11% of the time.
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Act-On Software
Adobe
Overview
Act-On Software is a marketing automation company delivering innovation that empowers marketers to do the best work of their careers. Act-On is the only integrated workspace that powers the customer experience from end-to-end, from brand awareness and demand generation, to retention and loyalty. With Act-On, marketers can drive better business outcomes and see higher customer lifetime value. Act-On is squarely focused on the success of its customers and offers consultant level quality with everyday customer support. Act-On Software has been recognized for its superior product and rapid business growth by Deloitte, Forbes, and Inc. Magazine. For more information, visit www.act-on.com.

Marketo is an all-in-one marketing solution that was created by marketers for marketers. Founded in 2007, Marketo is branded as marketing software that is easy, powerful and complete.

Organizations have access to multiple marketing and sales tools when they use this solution, such as Marketing Automation, Consumer Engagement Marketing, Real-Time Personalization, and Marketing Management.

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Learn more about Marketo
Sample Customers
NYU, Tableau, Xerox, ASPCA, Lego Education, Hoopla, Avery Dennison and SolarWorld. Marketo has a customer base of thousands of companies, including Sony, Citrix, BrightTALK, Curves International, HootSuite, Hyundai, SanDisk, and Samsung Electronics.
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