Compare Exponea vs. Marketo

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Exponea Logo
289 views|244 comparisons
Marketo Logo
1,645 views|1,306 comparisons
Most Helpful Review
Find out what your peers are saying about Salesforce, Adobe, Oracle and others in Marketing Automation. Updated: April 2021.
475,208 professionals have used our research since 2012.
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Pricing and Cost Advice
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"I'm not sure about the cost because I don't get into this aspect. Clients normally take care of that. I only know that it is costly, and I don't think there are any additional costs to the licensing.""The licensing cost usually depends on the users.""The solution is expensive compared to others."

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Top Answer: The smart campaign looks quite interesting and useful.
Top Answer: Adobe, the parent company, needs to improve on getting more information published to allow users to educate themselves on how to use the solution. You cannot find much information about Marketo on the… more »
Top Answer: We use the solution for marketing automation such as email marketing and lead aggregation.
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Exponea is a marketing automation platform that enables marketers and e-commerce teams to design, test and execute personalized acquisition, retention and win back campaigns. Built as an integrated solution from the ground up, we provide one-to-one omni-channel personalization with results delivered in real-time.

Marketo is an all-in-one marketing solution that was created by marketers for marketers. Founded in 2007, Marketo is branded as marketing software that is easy, powerful and complete.

Organizations have access to multiple marketing and sales tools when they use this solution, such as Marketing Automation, Consumer Engagement Marketing, Real-Time Personalization, and Marketing Management.

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Sample Customers
Zoot, MYMail, Muziker
Marketo has a customer base of thousands of companies, including Sony, Citrix, BrightTALK, Curves International, HootSuite, Hyundai, SanDisk, and Samsung Electronics.
Top Industries
No Data Available
Computer Software Company34%
Comms Service Provider14%
Media Company8%
Financial Services Firm7%
Company Size
No Data Available
Small Business54%
Midsize Enterprise23%
Large Enterprise23%
Find out what your peers are saying about Salesforce, Adobe, Oracle and others in Marketing Automation. Updated: April 2021.
475,208 professionals have used our research since 2012.

Exponea is ranked 13th in Marketing Automation while Marketo is ranked 2nd in Marketing Automation with 4 reviews. Exponea is rated 0.0, while Marketo is rated 9.2. On the other hand, the top reviewer of Marketo writes "Helpful in converting leads to customers and has good integration with CRM". Exponea is most compared with Optimove, Salesforce Marketing Cloud and SAP Marketing Cloud, whereas Marketo is most compared with Salesforce Marketing Cloud, SAP Marketing Cloud, Amazon Pinpoint, Oracle Eloqua and SAS Customer Intelligence 360.

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We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.