Compare Adobe Campaign vs. Salesforce Marketing Cloud

Adobe Campaign is ranked 7th in Marketing Management while Salesforce Marketing Cloud is ranked 1st in Marketing Management with 2 reviews. Adobe Campaign is rated 0, while Salesforce Marketing Cloud is rated 9.6. On the other hand, the top reviewer of Salesforce Marketing Cloud writes "Allows organisations to engage customers with one integrated platform to unify sales, service, and marketing". Adobe Campaign is most compared with Salesforce Marketing Cloud, HCL Campaign and Sitecore Digital Marketing System, whereas Salesforce Marketing Cloud is most compared with Oracle Eloqua, SAP Marketing Cloud and Adobe Campaign.
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372,374 professionals have used our research since 2012.
Ranking
7th
Views
1,281
Comparisons
1,046
Reviews
0
Average Words per Review
0
Avg. Rating
N/A
1st
Views
4,493
Comparisons
3,737
Reviews
2
Average Words per Review
444
Avg. Rating
9.5
Top Comparisons
Compared 35% of the time.
Also Known As
Neolane CampaignExactTarget
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Adobe
Salesforce
Overview

It's a set of solutions that help you personalize and deliver campaigns across all of your online and offline channels.

- Simplify campaign management

Manage your data and monitor the performance of your cross-channel campaigns from one place.

- Deliver engaging email

Use personalized, contextual and real-time email messages to deliver a compelling customer experience.

- Automate campaigns

Use marketing automation to increase your campaign productivity and reduce your time to market.

Salesforce Marketing Cloud includes the set of marketing tools, built on a unified platform: Journey Builder, create 1-to-1 consumer journeys across all channels and departments. Email Studio, builds personalized email campaigns with the world's #1 email marketing platform. Salesforce DMP, capture and activate data from any source on a unified platform. Salesforce Data Studio, supports marketing with data from the premium data ecosystem. Social Studio listen, publish, and engage with your consumers across social media channels. Advertising Studio Target 1-to-1 advertising using your CRM data to acquire and re-engage consumers. Mobile Studio Personalize mobile interactions including SMS, push notifications, and group messaging. Interaction Studio Visualize, track, and manage realtime consumer experiences - driving valuable engagement at the right moment, just the way your audience prefers. And Pardot Unite marketing and sales on a single platform for B2B marketing automation.
Offer
Learn more about Adobe Campaign
Learn more about Salesforce Marketing Cloud
Sample Customers
Euromoney Learning Solutions, Cr_dit Agricole Nord-Est, a Synergie GIE regional bank, Renault, HD Supply, Dior, Mercola.comAmerican Express, Financial Conduct Authority, KPN, Merck KGaA, Peterborough City Council, The Chapar, ADP, Financial Times, Stanley Black & Decker, SureFlap, Western Union, Philips
Top Industries
No Data Available
VISITORS READING REVIEWS
Software R&D Company45%
Financial Services Firm12%
Comms Service Provider6%
Retailer5%
Find out what your peers are saying about Oracle Service Cloud vs. Salesforce Marketing Cloud and other solutions. Updated: September 2019.
372,374 professionals have used our research since 2012.
We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.
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