SAP Marketing Cloud vs. Salesforce Marketing Cloud Comparison - UPDATED 2019

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Ranking
1st out of 36 in Marketing Automation Views 6,113 Comparisons 3,599 Reviews 4 Average Words per Review 419 Avg. Rating 8.8	9th out of 36 in Marketing Automation Views 2,233 Comparisons 1,685 Reviews 0 Average Words per Review 0 Avg. Rating N/A
Top Comparisons
SAP Marketing Cloud vs. Salesforce Marketing Cloud Compared 15% of the time. Marketo vs. Salesforce Marketing Cloud Compared 12% of the time. Oracle Eloqua vs. Salesforce Marketing Cloud Compared 12% of the time. See more Salesforce Marketing Cloud competitors » + Add more products to compare	Salesforce Marketing Cloud vs. SAP Marketing Cloud Compared 32% of the time. Marketo vs. SAP Marketing Cloud Compared 16% of the time. HubSpot vs. SAP Marketing Cloud Compared 12% of the time. See more SAP Marketing Cloud competitors » + Add more products to compare
Also Known As
ExactTarget	SAP Hybris Marketing Cloud
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Salesforce	SAP
Overview
Salesforce Marketing Cloud includes the set of marketing tools, built on a unified platform: Journey Builder, create 1-to-1 consumer journeys across all channels and departments. Email Studio, builds personalized email campaigns with the world's #1 email marketing platform. Salesforce DMP, capture and activate data from any source on a unified platform. Salesforce Data Studio, supports marketing with data from the premium data ecosystem. Social Studio listen, publish, and engage with your consumers across social media channels. Advertising Studio Target 1-to-1 advertising using your CRM data to acquire and re-engage consumers. Mobile Studio Personalize mobile interactions including SMS, push notifications, and group messaging. Interaction Studio Visualize, track, and manage realtime consumer experiences - driving valuable engagement at the right moment, just the way your audience prefers. And Pardot Unite marketing and sales on a single platform for B2B marketing automation.	SAP Marketing empowers business to understand its customers and to engage with them intelligently. Build dynamic profiles of customers and use them to gain insights to adapt to both their needs and market trends. Deliver personalized experiences in real-time, increasing conversion rates and gaining loyalty. Gain real-time transparency into the performance of your marketing plans, giving you the agility to change track and seize new opportunities.
Offer
Learn more about Salesforce Marketing Cloud Learn More	Learn more about SAP Marketing Cloud Learn More
Sample Customers
American Express, Financial Conduct Authority, KPN, Merck KGaA, Peterborough City Council, The Chapar, ADP, Financial Times, Stanley Black & Decker, SureFlap, Western Union, Philips	PT XL Axiata Tbk, Lenovo, Molson Coors Brewing Company, Sailing Team Germany, CHIO Aachen, Danone, Evoshield, Mohawk Industries, FC Bayern Munchen AG, D. SWAROVSKI KG, WeissBeerger, Groupe SAMSE, Cox Communications Inc.