SAP Marketing Cloud vs. Salesforce Marketing Cloud Comparison

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Ranking
1st out of 37 in Marketing Automation Views 4,493 Comparisons 3,737 Reviews 2 Average Words per Review 444 Avg. Rating 9.5	5th out of 37 in Marketing Automation Views 2,177 Comparisons 1,818 Reviews 0 Average Words per Review 0 Avg. Rating N/A
Top Comparisons
Oracle Eloqua vs. Salesforce Marketing Cloud Compared 17% of the time. SAP Marketing Cloud vs. Salesforce Marketing Cloud Compared 17% of the time. Marketo vs. Salesforce Marketing Cloud Compared 10% of the time. See more Salesforce Marketing Cloud competitors » + Add more products to compare	Salesforce Marketing Cloud vs. SAP Marketing Cloud Compared 34% of the time. Marketo vs. SAP Marketing Cloud Compared 17% of the time. HubSpot vs. SAP Marketing Cloud Compared 13% of the time. See more SAP Marketing Cloud competitors » + Add more products to compare
Also Known As
ExactTarget	SAP Hybris Marketing Cloud
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Salesforce	SAP
Overview
Salesforce Marketing Cloud includes the set of marketing tools, built on a unified platform: Journey Builder, create 1-to-1 consumer journeys across all channels and departments. Email Studio, builds personalized email campaigns with the world's #1 email marketing platform. Salesforce DMP, capture and activate data from any source on a unified platform. Salesforce Data Studio, supports marketing with data from the premium data ecosystem. Social Studio listen, publish, and engage with your consumers across social media channels. Advertising Studio Target 1-to-1 advertising using your CRM data to acquire and re-engage consumers. Mobile Studio Personalize mobile interactions including SMS, push notifications, and group messaging. Interaction Studio Visualize, track, and manage realtime consumer experiences - driving valuable engagement at the right moment, just the way your audience prefers. And Pardot Unite marketing and sales on a single platform for B2B marketing automation.	SAP Marketing empowers business to understand its customers and to engage with them intelligently. Build dynamic profiles of customers and use them to gain insights to adapt to both their needs and market trends. Deliver personalized experiences in real-time, increasing conversion rates and gaining loyalty. Gain real-time transparency into the performance of your marketing plans, giving you the agility to change track and seize new opportunities.
Offer
Learn more about Salesforce Marketing Cloud Learn More	Learn more about SAP Marketing Cloud Learn More
Sample Customers
American Express, Financial Conduct Authority, KPN, Merck KGaA, Peterborough City Council, The Chapar, ADP, Financial Times, Stanley Black & Decker, SureFlap, Western Union, Philips	PT XL Axiata Tbk, Lenovo, Molson Coors Brewing Company, Sailing Team Germany, CHIO Aachen, Danone, Evoshield, Mohawk Industries, FC Bayern Munchen AG, D. SWAROVSKI KG, WeissBeerger, Groupe SAMSE, Cox Communications Inc.
Top Industries
VISITORS READING REVIEWS Software R&D Company45% Financial Services Firm12% Retailer5% Marketing Services Firm5%	No Data Available

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