I also used SendGrid.

We had an email client which had an email list that we used to send out our emails. However, there was new legislation on data retention of clients results which has resulted in us needing to improve our email security. This is because we are now holding sensitive data on our clients, and email systems increasing the rules on spam filters. This resulted in the emails we sent out to willing subscribers, were getting met by bounce backs and blacklisting of our email addresses. Mailchimp is great as most email clients see this as a reputable provider and don't normally block the emails.

Aweber. The integration between Aweber and Shopify was not nearly as streamlined. The MailChimp / Shopify integration translates purchasing history and even customer tags which facilitate superior targeting opportunities for campaigns.

We've used Constant Contact, which also charges by the size of the list rather than total sends. We definitely need a provider that charges that way. We switched because Constant Contact didn't have RSS Campaigns. As I said before, we do like RSS Campaigns and they work most of the time.

No previous solution was used.

We used to use VerticalResponse but made the switch because we found MailChimp to be easier and faster to work with. In particular, the user interface was far more user friendly. They also seemed to be more “cutting edge” and continue to add features and improve usability.

Over the years we've used most of the popular platforms like Constant Contact, Vertical Response, and SilverPop. If you count the marketing automation tools as a ESP then we've also used HubSpot, Marketo, and Act-On. MailChimp is solid and easy to use for clients, but has all the power we need to build great campaigns, A/B test them, get them delivered, tracked, and report.

I never used an email service such as MailChimp before – many others like Aweber. However, Aweber seems to have a cost to do what MailChimp’s free service matches.

We previously used Constant Contact, but made the switch because MailChimp does a much better job at tracking, and managing each marketing effort through campaigns.

We used Lyris before we switched to MailChimp. In Lyris, each email needed to be designed using HTML and CSS, which obviously took a lot of time and expertise. In addition, the user interface was not nearly as intuitive and the support was non-existent on the account we were on.

I've dabbled with other email marketing tools. The big ones, such as IBM SilverPop and SalesForce Pardot, are clunky and expensive. Marketo is probably worth it, if you're trying to do really high-powered automation at scale.

But among the lower-tier options, in terms of price, MailChimp maintains a lead, although maybe it is tied with Emma and a couple of other new entrants.

Before I used Yourzine.nl which is also a web based newsletter application. We switched because of the costs as Yourzine was too expensive.

No.

I have always been on MailChimp for the newsletters.

We use INInbox and SendinBlue. MailChimp is preferred.

Previously we self-hosted the email marketing solution. The time and money it took to maintain it was not worth the effort compared to this solution.

No, I just used Mailchimp. I am very happy with it, so I am not thinking to switch to any other solution.

There was nothing in use previously.

We didn't have a previous solution in place.

We switched because this is easier to use.

Previously, we used the CloudMail product of Gmail.