Oracle CRM vs. Salesforce Marketing Cloud

As of February 2019, Oracle CRM is ranked 4th in Marketing Automation with 3 reviews vs Salesforce Marketing Cloud which is ranked 2nd in Marketing Automation with 3 reviews. The top reviewer of Oracle CRM writes "The wing-to-wing integration of the customer data provides an integrated view. Sales users need a more user-friendly and configurable user interface". The top reviewer of Salesforce Marketing Cloud writes "Allows organisations to engage customers with one integrated platform to unify sales, service, and marketing". Oracle CRM is most compared with Salesforce Sales Cloud, SAP CRM and Microsoft Dynamics CRM. Salesforce Marketing Cloud is most compared with SAP Marketing Cloud, Marketo and Oracle Eloqua. See our Oracle CRM vs. Salesforce Marketing Cloud report.
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Most Helpful Review
Find out what your peers are saying about Oracle CRM vs. Salesforce Marketing Cloud and other solutions. Updated: January 2019.
317,758 professionals have used our research since 2012.
Quotes From Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

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Use our free recommendation engine to learn which Marketing Automation solutions are best for your needs.
317,758 professionals have used our research since 2012.
Ranking
4th
Views
2,126
Comparisons
919
Reviews
3
Followers
211
Avg. Rating
7.3
2nd
Views
5,277
Comparisons
3,402
Reviews
3
Followers
235
Avg. Rating
8.3
Top Comparisons
Compared 28% of the time.
Compared 14% of the time.
Compared 10% of the time.
Also Known As
Market2LeadExactTarget
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Oracle
Salesforce
Overview

On demand CRM with contextual intelligence, adaptive business planning, and analytics. Supports cloud integration with Outlook and mobile devices, as well as sales and marketing applications. Multi-tenancy or single-tenancy options available.

Salesforce Marketing Cloud includes the set of marketing tools, built on a unified platform: Journey Builder, create 1-to-1 consumer journeys across all channels and departments. Email Studio, builds personalized email campaigns with the world's #1 email marketing platform. Salesforce DMP, capture and activate data from any source on a unified platform. Salesforce Data Studio, supports marketing with data from the premium data ecosystem. Social Studio listen, publish, and engage with your consumers across social media channels. Advertising Studio Target 1-to-1 advertising using your CRM data to acquire and re-engage consumers. Mobile Studio Personalize mobile interactions including SMS, push notifications, and group messaging. Interaction Studio Visualize, track, and manage realtime consumer experiences - driving valuable engagement at the right moment, just the way your audience prefers. And Pardot Unite marketing and sales on a single platform for B2B marketing automation.
Offer
Learn more about Oracle CRM
Learn more about Salesforce Marketing Cloud
Sample Customers
Tªrk Telekom, yoo Ltd , Mobilitec, Sanipex Group, ec4u expert consulting AG, Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Geodis, Freedom TechnologyAmerican Express, Financial Conduct Authority, KPN, Merck KGaA, Peterborough City Council, The Chapar, ADP, Financial Times, Stanley Black & Decker, SureFlap, Western Union, Philips
Find out what your peers are saying about Oracle CRM vs. Salesforce Marketing Cloud and other solutions. Updated: January 2019.
317,758 professionals have used our research since 2012.
We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.

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