Oracle CRM vs. Salesforce Marketing Cloud

Oracle CRM is ranked 4th in Marketing Automation with 3 reviews vs Salesforce Marketing Cloud which is ranked 2nd in Marketing Automation with 3 reviews. The top reviewer of Oracle CRM writes "The wing-to-wing integration of the customer data provides an integrated view. Sales users need a more user-friendly and configurable user interface". The top reviewer of Salesforce Marketing Cloud writes "Allows organisations to engage customers with one integrated platform to unify sales, service, and marketing". Oracle CRM is most compared with Salesforce Sales Cloud, Amdocs CRM and SAP CRM. Salesforce Marketing Cloud is most compared with Adobe Campaign, Marketo and SAP Marketing Cloud. See our Oracle CRM vs. Salesforce Marketing Cloud report.
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Ranking
Views
2,067
Comparisons
1,047
Reviews
3
Followers
201
Avg. Rating
7.3
Views
4,902
Comparisons
3,338
Reviews
3
Followers
217
Avg. Rating
8.3
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In Marketing Automation
Top Comparisons
Compared 33% of the time.
Compared 12% of the time.
Compared 5% of the time.
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Compared 29% of the time.
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Overview

On demand CRM with contextual intelligence, adaptive business planning, and analytics. Supports cloud integration with Outlook and mobile devices, as well as sales and marketing applications. Multi-tenancy or single-tenancy options available.

Salesforce Marketing Cloud includes the set of marketing tools, built on a unified platform: Journey Builder, create 1-to-1 consumer journeys across all channels and departments. Email Studio, builds personalized email campaigns with the world's #1 email marketing platform. Salesforce DMP, capture and activate data from any source on a unified platform. Salesforce Data Studio, supports marketing with data from the premium data ecosystem. Social Studio listen, publish, and engage with your consumers across social media channels. Advertising Studio Target 1-to-1 advertising using your CRM data to acquire and re-engage consumers. Mobile Studio Personalize mobile interactions including SMS, push notifications, and group messaging. Interaction Studio Visualize, track, and manage realtime consumer experiences - driving valuable engagement at the right moment, just the way your audience prefers. And Pardot Unite marketing and sales on a single platform for B2B marketing automation.
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Sample Customers
Tªrk Telekom, yoo Ltd , Mobilitec, Sanipex Group, ec4u expert consulting AG, Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Geodis, Freedom TechnologyAmerican Express, Financial Conduct Authority, KPN, Merck KGaA, Peterborough City Council, The Chapar, ADP, Financial Times, Stanley Black & Decker, SureFlap, Western Union, Philips
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305,918 professionals have used our research since 2012.
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