What products or frameworks exist for Sales propensity Modeling?

Below are some products and frameworks that exist for Sales Propensity Modeling (SPM):

• Salesforce Einstein is a suite of AI-powered tools that may be used for various tasks, including SPM. The suite allows users to predict the likelihood of a lead converting into a customer, identify the best prospects to target and optimize the sales process.


• Oracle Sales Cloud is another CRM platform that has SPM features. The platform also offers several pre-built models an organization may use to get started quickly.


• Microsoft Dynamics 365 Sales is another CRM that includes various features for SPM, such as lead scoring, opportunity scoring, and pipeline forecasting.

Here are some additional things to consider when choosing SPM solutions:

• The features and capabilities of the product


• Ease of use


• Product cost


• Vendor support