Google Analytics Review

Data capture of the acquisition of users needs to be improved, but we have been able to increase our revenue due to the solution.

1. Evaluating the efficiency of new media planning and digital marketing strategies.
2. Acquiring important information about user behavior and demographics.
3. Determining areas of improvement for the website and then fine tuning it.

Studying user on-site behavior, we have adjusted our website content and thus increased visits, stay-on-site time, as well as page views.

Data capture of the acquisition of users, as on a few occasions, it was unclear where we got traffic from.

I've used it for five years.

No issues encountered.

No issues encountered.

No issues encountered.

I've never needed to contact customer service.

I've never needed to contact tech support.

It's very straightforward and comes with excellent documentation.

We implemented it in-house.

We have increased our visits, views, and average stay on site time, which has led to an increase in revenues, and better targeting of our digital marketing campaigns.

There's no cost to Google analytics.

Make sure you know how you want Analytics to help you. Understand what you need it for and take time to study the Dashboard.