Google Analytics Review

It helps us with tracking website visitors and web-age analysis, but there is a time lag of 4 hours for the tracking to get updated in the system.

Valuable Features:

  1. Integration with other tools from Google like, Google Adwords, Tagmanager, etc.
  2. A lot of templates for dashboards and other custom reports are available in different forums.This will help in better reporting and as well as better analysis.

Improvements to My Organization:

Tracking of the website visitors and web page analysis became an easy task.

Room for Improvement:

There is a time lag of 4 hours for the tracking to get updated in the system.

Also, some sessions will not be tracked at all.

**Disclosure: I am a real user, and this review is based on my own experience and opinions.
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With Google Analytics, we obtain different metrics from all of the clients that enter our web environment.
As an SEO and digital marketing professional, the two features I have found the most valuable about Google Analytics are the Acquisition tracking and the Goal tracking.
The User Explorer is a definite favorite because it allows us to pinpoint a user and check their entire journey through our website including all the events triggered and the pages visited.
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